FunnelKit Funnel Builder

A generic WooCommerce checkout leaves money on the table: no order bumps, no upsells, no thank you pages that invite the customer to keep buying. FunnelKit Funnel Builder redesigns that entire journey, from the lead capture page to order confirmation, so that every step of the funnel works toward higher conversions and a higher average order value.

What you can build with FunnelKit Funnel Builder

The plugin covers every piece of a WooCommerce sales funnel: opt-in pages for lead capture, optimized checkout pages (single-step or multi-step), order bumps to add products with a single click right on the checkout, post-purchase upsell and downsell offers that customers can accept without re-entering payment details, and custom thank you pages that replace WooCommerce's plain default template. All templates are responsive and can be imported with one click, and can be edited with whatever page builder you already use, although the deepest integration is built for Elementor.

A genuinely flexible checkout field editor

Unlike editors that only let you reorder fields within fixed sections, FunnelKit lets you create your own sections, drag and drop fields between them, add new fields (text, HTML, checkbox, radio, etc.) and remove the ones you don't need. It also lets you apply discounts directly at checkout, offer product variants to choose from on the same page, and enable enhancements such as Google address autocomplete, express payment options or automatic coupon application.

Rule-based order bumps and upsells

Order bumps appear right on the checkout and are added to the cart with one click, with configurable conditions based on the products in the cart, the order total or applied coupons, and they work with subscription and membership products. One-click upsells are offered after the purchase is completed, without asking for payment details again, and they also support rules based on what was purchased or the order amount. Multiple offers can be chained together, and more than one upsell can be shown on the same page.

Contact tracking and funnel performance

The performance dashboard shows at a glance the number of contacts, orders and revenue generated, which funnels and pages are performing best, and a log of recent activity. At the individual contact level you can see total spend, which offers each user accepted and where they are in the funnel — information that can be sent to a CRM or nurtured with marketing automations like FunnelKit Automations.

Built-in A/B testing in FunnelKit Funnel Builder

Any page in the funnel can be A/B tested: prices, products offered, page design, sales copy or even the checkout format itself (one step versus several steps). Traffic is split automatically between variants, and results can be analyzed by page and by funnel step, making it possible to decide which version to keep based on data.

Who it's for

• WooCommerce stores that want to reduce cart abandonment with a more polished checkout.
• Businesses looking to increase average order value through order bumps and upsells.
• Marketing teams that need lead capture pages ahead of the sale.
• Any store that wants to replace the default thank you page with one that keeps selling.

Frequently asked questions

Do I need Elementor to use FunnelKit Funnel Builder?
No, it's not required. The most complete integration is with Elementor, but funnel pages can also be customized with other page builders or with custom code.

Can I show multiple order bumps on the same checkout page?
Yes, you can configure several order bumps at once, and the customer can add one or more to the cart, with the total updating on each click.

Do upsells work with subscription products?
Yes, both order bumps and upsells are compatible with products managed through WooCommerce Subscriptions and with membership products.

Can I limit how many funnels I create?
No, the number of funnels you can build with the plugin is unlimited.

Can it capture leads before the sale?
Yes, it includes opt-in page templates designed to capture the visitor's email before sending them to checkout.