WPMU DEV SmartCrawl
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About WPMU DEV SmartCrawl
For people who manage several client sites, not for those after a one-click SEO fix
You publish content, tweak titles and expect Google to pick it up, but a few months later there are broken links, outdated sitemaps and pages with no metadata that nobody checked. SmartCrawl includes SEO health audits and site crawls for that ongoing maintenance.
It suits you if you are an agency, a freelancer or the person in charge of a WooCommerce store who wants a single plugin with audits, redirects, schema and sitemaps. It is less appealing if you only have a small blog and a title and description per post are enough: you will have many modules you will not use.
Keep in mind that several features belong to the Pro version: automatic linking, automated crawls with fixes, instant indexing, the central dashboard, white label, WooCommerce SEO and robots.txt with breadcrumbs. It is not a plugin that fixes SEO by magic: it points out problems and automates part of the work, but the content and the strategy remain yours.
WPMU DEV SmartCrawl audits and crawls: spot the problem before it costs you rankings
The plugin analyzes your site's SEO health and produces reports with the areas to improve. In Pro, it also schedules automated crawls that look for faults and apply optimizations. For an agency, the practical value is twofold: you detect issues before the client notices them and you can present reports with your own branding.
- White label reports: professional reports with your branding for your clients.
- Content analysis: evaluates the main keyphrase and its density while you edit, inside the editor.
- Yoast import: includes an importer, handy if you migrate a site that already has data from another plugin.
Metadata, schema and social networks: how you appear in the results
You can control titles and meta descriptions, with the option to limit their length, to improve click-through rate. The schema module offers more than 150 types of structured data, designed for rich snippets. It also manages OpenGraph and X cards so that what you share on social networks looks right, plus breadcrumbs with support for WooCommerce and custom post types.
Each setting has its own module and can be turned off, so you do not have to carry what you do not need.
Redirects, sitemaps and indexing: what keeps crawling clean
Redirects support regular expressions and location-based rules (the latter in Pro). This is useful if you change your URL structure or serve different content by country.
Sitemaps are generated automatically for the different content types, and you can notify search engines when there is something new. With IndexNow (Pro) you announce new or updated content to search engines that support that protocol. This does not guarantee rankings or that everything gets indexed.
Automatic linking and WooCommerce: two features that call for judgment
Automatic linking turns keywords into internal and external links. You should define well which words to link and where to, so you do not fill your texts with repetitive links. Review the exclusions by content type.
For stores, WooCommerce SEO provides preset settings. Do not expect a complete optimization of product pages without your intervention.
Frequently asked questions about WPMU DEV SmartCrawl
Does it work with any theme or page builder?
It is compatible with the plugins, theme builders and tools of the WordPress ecosystem. Even so, test your site after activating it if you use unusual combinations.
Can I manage several sites from one place?
Yes, with the central dashboard The Hub, a Pro feature, where you manage SEO and automation.
Can I offer it to clients under my brand?
Yes, white label is in Pro, and so are the client reports.
Is it available in Spanish?
It is available in 61 languages.
Can I bring my data over from Yoast?
Yes, there is a Yoast importer, although you should review the social images and imported metadata afterwards.
Topics
Version history
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3.17.1 Current 15 Oct 2026
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3.17.0 7 Oct 2026
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3.16.4 20 Aug 2026
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3.15.0 20 Jan 2026
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Frequently asked questions
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GPL (General Public License) is the license under which WordPress and most premium plugins/themes are distributed. It grants you the right to use, modify and redistribute the software in as many projects as you want, with no domain restrictions.
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Yes. With membership you get automatic updates via our GPLClub Updater plugin (installed on your WP, detects new versions and applies them). With individual purchase, you get one year of manual updates from your account.
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Depends on the plan. Monthly: 3 domains. Semi-annual: 7. Annual and Lifetime: 15. Individual purchase: 1 domain.
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GPLClub offers its own support for installation, configuration and compatibility. For direct support from the original author (feature requests, product-specific bugs), a license purchased from the author is required.