Interico – Interior Design & Architecture WordPress Theme

The interior designer who also sells the pieces they specify

It is a widespread business model and one very badly served by the sector's websites. The practice designs the living room, chooses the sofa, the lamp and the rug, and then the client goes off and buys them somewhere else. All that margin is lost.

Whoever closes the loop sells the pieces too: on commission with the supplier, by direct resale, or with a curated selection of their own. And there the website has to do two things at once that hardly ever coexist: show projects with large imagery and sell product with a page, a price and a cart.

Interico is designed at exactly that junction: interior design, architecture and furniture.

What it contributes

• A project portfolio for interior design and architecture.
• A furniture side, for presenting or selling the pieces.
• Practice pages with services and presentation.
• Sector aesthetics, with style and the image as the protagonist.

How the two halves connect

Here is the detail that separates a site that sells from a pretty catalogue, and it does not depend on the theme but on how you build it.

The piece that works is linking the project to the products that appear in it. The visitor looks at the finished living room, likes the lamp, and from that same photograph reaches the lamp's page. That journey is what turns inspiration into an order, and it is what interiors magazines have done for decades.

The reverse works too: from the product page, showing which projects it has been used in. A chair in a studio photograph gets looked at; that same chair in a real dining room, in afternoon light with the table laid, gets bought.

None of this is automatic. It is the work of building the links one by one, and it is the work almost nobody does.

The usual warning in this sector, and it is serious

If you genuinely sell furniture, with a cart and payment, the problem is not the website: it is the delivery. A sofa does not fit into normal shipping arithmetic, and you have to decide beforehand whether it is delivered to the door or into the house, whether it goes up stairs, whether it gets assembled, and what happens when it arrives scuffed.

Add to that the right of withdrawal: fourteen days to return, and a large item has to be collected. Those costs have to be in the price from day one.

If for now you only want to present and earn commission, the supplier absorbs all of that, and it is a perfectly reasonable way to start.

Requirements

It needs WordPress, and WooCommerce if you are going to genuinely sell. The demo images carry their own licence and have to be replaced.

Alternatives in the catalogue

If your business is only the practice and you will not sell product, half the theme is surplus: Hiroshi is pure contemporary portfolio, Brok adds project pages with data, and Ollis covers the ground with several demos.

If it is the other way round and yours is mainly the shop, with a broad furniture catalogue, then you need a commerce theme: Drile is built for that, with many product page layouts, and MyDecor is another option on Elementor.

If you prefer building the design with Elementor templates over your current theme, Nordicus is the catalogue's minimalist option.

And for presenting projects with movement, Motion.page builds scroll animations without writing code.

Frequently asked questions

Is it suitable for selling furniture?
It allows for the furniture side. For a genuinely large catalogue, a shop theme fits better.

Can I link products from the projects?
Yes, and it converts best, although those links have to be built by hand.

Does it need WooCommerce?
Only if you are going to charge. For presenting pieces without selling them, no.

What about furniture delivery?
It does not fit normal shipping arithmetic. Delivery, assembly and returns have to be decided before publishing prices.

Can I use the demo images?
No. They carry their own licence and have to be replaced.

Does it work for a practice with no shop?
Yes, although then there are more direct portfolio themes.